The Google Analytics Alternative Built for Publishers
Get the most accurate analytics for your website, grow your audience and increase your revenue.
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Privacy-friendly
We do not use cookies and are GDPR, CCPA and PECR compliant. Our infrastructure is hosted in Europe.
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Historical Data Migration
Import legacy GA4 data to maintain historical knowledge, and have access to data exports for all your needs.
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Lightweight Script
Lightweight script that does not impact on your core web vitals with a dead-simple integration - no developer required.
1500+ Publishers are using Publytics to optimize their content strategy and maximize ad revenue
Features
Everything you need to optimize your content strategy
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Accurate real-time and historical traffic
Accurate Real-Time and Daily Reports with no data sampling, ensuring complete visibility of your current website's performance. There's no need to wait days to analyze your data!
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Ready to use Reports and blazing-fast Dashboard
The perfect balance between simplicity and sophistication: you can use the default reports or build your own and go in depth in the analysis, as much as you need.
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Monitor your Multisite in Real-Time & with huge precision
Analyze the data you care the most in Network mode, discovering insights that you can't see just analyzing one website at time.
This is why hundreds of customers love Publytics
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Get started
How to fix your analytics headaches in 3 steps
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Step 1: Register
Click on 'Start free trial' and insert your credential to sign in for the free trial.
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Step 2: Add your Website
Enter your website's name, click on 'Create your dashboard'.
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Step 3: Insert our script
Paste the given script in the <head> of your website. In less than one minute your dashboard will be ready for analysis!
Hey, I’m Lorenzo, the founder of Publytics.
Have you ever questioned the numbers in your analytics dashboard?
Wondered why the data feels off, delayed, or simply not made for web publishers?
This is why we built Publytics. As digital publishers ourselves, we knew the pain: overpriced tools, confusing dashboards, and generic platforms that don’t speak your language.
Your content deserves better.
We believe that you should be able to grow your content business without guessing your numbers.
We’ll help you:
- •Get real-time, reliable traffic data, without privacy issues.
- •Analyze every session, event, and article with precision.
- •Support your editorial team with clear and actionable reports.
If that resonates with you, you’re in the right place.
Pricing
Publytics Simple Pricing
Easy traffic tiers make for straightforward pricing. Access free for 14 days. No credit card required.
Lite
The essentials for accurate and deep analysis.
€ Contact Us /month /year
Buy plan Contact us-
Up to pageviews/monthyear
- Tier: Lite
- Up to 5 Team Members
- Up to 5 Custom Events
- Up to 10 Custom Dimensions
- Up to 5 Websites
- Import Historical data (GA4 & other sources)
- 5 years of data retention
Business
Most popular
All you can desire from an analytics tool.
€ Contact Us /month /year
Buy plan Contact us-
Up to pageviews/monthyear
- Tier: Business
- Up to 15 Team Members
- 1,000 API Calls per Hour
- Up to 15 Custom Events
- Up to 100 Custom Dimensions
- Up to 10 Custom Metrics
- Up to 20 Websites
- Import Historical data (GA4 & other sources)
- 10 years of data retention
- Up to 3 Networks
- Hour Granularity, Browser/OS Versions, City and Engagement Time
- Up to 10 Scheduled Emails
Enterprise
The ultimate analytics plan for every company.
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Up to pageviews/monthyear
- Tier: Enterprise
- Unlimited Team Members
- 10,000 API Calls per Hour
- Unlimited Custom Events
- Unlimited Custom Dimensions
- Unlimited Custom Metrics
- Unlimited Websites
- Import Historical data (GA4 & other sources)
- Unlimited data retention
- Unlimited Networks
- Minute & Hour Granularity, Browser/OS Versions, City, Exits & Engagement Time
- Unlimited Scheduled Emails
How bad do you miss UA (GA3)?
As publishers, GA3 was our go-to tool for data analysis. We took inspiration from it to develop Publytics, but enhancing it with a super-fast dashboard and a UX optimized for publishers. Start a free trial to enjoy this new experience.
FAQ
Frequently Asked Questions
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Can I import my Google Analytics (GA4) / Plausible / Fathom data?
Yes, you can import your GA4 (or other provider) data in a few simple steps and keep all your historical insights. Just follow our ‘Import Data’ guide after signing up, then reach out to us to finalize the import.
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Does Publytics do data sampling?
No. Analytics tools including Google Analytics do data sampling for most of their reports. It means that to make fastest request to databases these tools pick only a subset of the entire dataset and estimate many values in their reports. Unlike them, Publytics does not do any data sampling by default. The stats in your dashboard show only accurate data of what happens on your site. This assures you real and accurate reports.
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Does Publytics exclude spam traffic and bots?
Yes. Publytics is a client-side analytics, and this means that we count only visitors that run JavaScript. It automatically excludes bots, crawlers and other known non-human activity by default.
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How can I pay for the subscription?
We accept credit and debit cards through Stripe, and check payments are available for custom plans. PayPal is not supported. Subscriptions renew monthly or annually, depending on your plan. If you exceed your pageview limit, our team will notify you so you can upgrade to the right plan.
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What happens if I exceed the number of pageviews provided by my subscription?
If you go over your pageview limit, we’ll let you know by email and in your dashboard. To keep full access, you’ll need to upgrade to a higher plan. Publytics will keep collecting your data, so you won’t lose any history when you upgrade.
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What happens if I cancel the subscription or I do not pay for it?
If you cancel your subscription, you won’t be charged after the end of your current billing cycle. Your dashboard access will stop shortly after, but Publytics will keep collecting your data for a while so you can restore your subscription without losing any history.
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How can I upgrade my subscription?
You can switch from monthly to annual billing or upgrade to a higher plan with more pageviews anytime, directly from the "Plan Management" section in your dashboard.
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What are the metrics and their definitions?
- Pageviews: the number of times a certain page was visited, even counting repeated visits by the same users in the same sessions.
- Unique Pageviews: the number of users that visited at least one time a certain page. This means that users that refresh repeatedly one page are counted only once.
- Sessions: the number of sessions on which a user has visited a certain page.
- Total Pageviews: the total of all pageviews among all the visited pages in a certain timespan.
- Total Users: the number of unique users that visited your website in a certain timespan.
- Total Sessions: the number of sessions among all the pages of the website.
- Bounce Rate: the number of times a user visited only one page of your website and then left it. It is calculated as the number of single-page sessions divided by the total number of sessions.
- Average Session Duration: the average duration of a session on your website.
- Average Time on Page: the average time spent by a user on a certain page. This is counted by dividing the sum of the duration of all the visits on a single page by the number of (pageviews - exits).
- Exits: the number of times a user left your website from a certain page.
- Entrances: the number of times a user entered your website from a certain page.
Publytics provides a lot of metrics to analyze your website. Here is a list of the most important ones and their definitions:
You are one click away from trying the most reliable analytics in the market
Explore our actionable insights: for Publishers, by Publishers
We built Publytics for publishers, because we have experience in the publishing niche. Our mission is simple: create tools and insights that help you make smarter editorial decisions.